Sellers Need an Advocate.
We Are That Advocate.
Why give away more of your home’s equity than necessary?
Save Equity Realty provides full-service professional representation for a 1.5% listing commission, plus a one-time $499 Listing Launch Fee that helps cover the professional services and marketing we invest in your property before it reaches the market.
No administrative fees. No brokerage fees. No transaction fees.
Full Service. Lower Commission. Sell Smart.
Listing commission
Buyers told the industry what they want. Most listings still don’t deliver it.
Every SAVE EQUITY REALTY listing includes all three, on every property, at no extra charge. That is the whole difference between a listing that sits and a listing that sells.
Buyer demand and agent provision figures from National Association of REALTORS® and BoxBrownie research. “We provide” reflects what is included with every Save Equity Realty listing as standard.
Today’s sellers have more choices.
Broker compensation is negotiable. Sellers decide whether to offer compensation toward a buyer’s broker, and any such offer is handled outside the MLS. We help you understand the options and decide what makes sense for your sale.
What good does a prestigious address or a large building do for a seller? Why pay for that? Why not sell smarter and check off more boxes for less money? — Geof Hoge, GRI, Broker-Owner
Why Pay 3% for the Listing Side When You Don’t Have To?
The 3% model has been around for decades. What it used to pay for has almost entirely disappeared.
What 3% used to buy
- Printed brochures and mailers
- Photographs developed in a dark room
- Newspaper advertising, booked days ahead
- A brick-and-mortar office on a main road
- Reach limited to whoever drove past
- Weeks of lead time to bring a home to market
What the work is today
- Digital media produced and delivered online
- HDR photography edited the same day
- Syndication to every major portal at once
- Buyers searching from anywhere in the world
- Reach measured in states, not street corners
- A property presented in full within 24 hours
It is faster, broader and cheaper to do well than it has ever been. Because we use smart business practices, we can charge less — and still deliver more.
No Surprise Fees at Closing
Some brokerages charge separate administrative, brokerage or transaction fees in addition to their commission.
We don’t.
With Save Equity Realty, our pricing is explained before you list:
- Listing Commission1.5%
- One-Time Listing Launch Fee$499
- Administrative Fees$0
- Brokerage Fees$0
- Transaction Fees$0
No surprise brokerage charges appearing on your closing statement.
Describes common market practice, not any specific competitor. Fee amounts and structures vary by brokerage and are negotiable.
A short list of what full service actually means here
Not an upgrade path. Not a package tier. This is the listing.
Your $499 Listing Launch Fee helps put all of this to work
- Licensed Appraiser Pre-Appraisal includedAn independent valuation before the home goes to market, covered by the Listing Launch Fee. Pricing starts from a professional opinion, not a guess.
- High Dynamic Range bracketed photographyMultiple exposures blended per frame, so windows keep their view and interiors keep their detail.
- ANSI-accurate floor plansMeasured to the ANSI standard at 99.99% accuracy — not a sketch, and defensible if square footage is ever questioned.
- Real 3D virtual toursA genuinely walkable model of the home. Not photographs set to music.
- Virtual drone video of the interiorOne continuous flight through the home, the shot buyers actually stop scrolling for.
- Streaming TV marketingYour property running on Roku, Apple TV, LG, Google TV and more, with capability in over 30 languages.
- A dedicated property websiteIts own address to send buyers to, with every asset in one place.
- We meet buyers where they startOnline, 95% of the time. That is where the budget goes.
Why There Is a $499 Listing Launch Fee
We begin investing in your property before it ever reaches the market. Your $499 Listing Launch Fee helps cover the upfront professional services required to prepare, price and professionally market your home.
Rather than hiding these costs inside a higher listing commission, we show you exactly what you pay from the beginning.
What the difference is worth to you
Move the sliders. Nothing here is hidden, including the Listing Launch Fee.
Your decision, always. It is negotiable, never required to list with us, and since the 2024 settlement it is not advertised through the MLS.
Common practice at many brokerages. We charge none.
That is $12,601 that stays in your pocket instead of funding an office you will never visit.
Commissions are negotiable and are not set by law or by any REALTOR® association. The one-time $499 Listing Launch Fee, which includes a pre-listing appraisal, is paid when the listing is taken and is not refunded at closing. Figures are planning estimates only.
Geof Hoge, GRI
Broker · Owner · U.S. Veteran
We want to protect sellers from what we believe are high commission fees. That is not a marketing position — it is the reason the brokerage was founded, and the reason we refused to carry the administrative fees that came with the old model.
We feel our commission is sufficient. Everything else is just charging you twice.
What sellers ask first
What is the $499 Listing Launch Fee?
Professional marketing begins before your home ever reaches the market. The one-time $499 Listing Launch Fee helps cover the upfront services and marketing we provide to professionally prepare and launch your listing, including the pre-listing appraisal.
It is separate from our 1.5% listing commission and is not refunded at closing.
We believe in straightforward pricing, so you know exactly what you are paying before you list.
At 1.5%, what am I giving up?
Overhead. You are not paying for a prestigious address, a large building, or a layer of management between you and your broker. What you get is the full production list — HDR photography, ANSI floor plans, a real 3D tour, interior drone video, streaming TV placement and a dedicated property website — on every listing, as standard.
Do I have to offer the buyer’s agent anything?
No. It is negotiable, it is entirely your decision, and it is never a condition of listing with us. Since the 2024 NAR settlement it also cannot be advertised through the MLS.
What we will tell you honestly is that we have seen sellers offer too little and have the shortfall come straight back at them during negotiation. We will walk you through the trade-off for your specific home and price point, then you decide. The calculator lets you model every version of it, including zero.
How is 1.5% even possible?
Because the work changed and the rate didn’t. What once required printed materials, darkroom photography, newspaper deadlines and a storefront is now produced digitally and delivered online — faster, to a far broader audience. We can present a property to the standard buyers expect within 24 hours.
We run the brokerage around that reality rather than around a percentage set decades ago, and we pass the difference to you.
Where do buyers actually find my home?
Online, about 95% of the time. That is where the entire marketing budget goes: full MLS data, syndication to the major portals, the 3D tour and floor plan buyers keep asking for, social distribution, and streaming TV placement with capability in over 30 languages for out-of-state and international buyers.
How Much More of Your Equity Could You Keep?
Two numbers matter when you sell: what you NET and what it costs to sell it. We’ll prepare your home valuation and show you the numbers before you make a decision.
1.5% listing commission + $499 Listing Launch Fee.
No administrative, brokerage or transaction fees.